Soon you can shop with Munch at every PENNY store

Munch's popularity at PENNY remains strong; over the past nine months, 17,000 shoppers have already saved 41,000 packages from waste on 41,000 occasions, totaling 53,000 packages. Now the retail chain is taking another step toward sustainability, as stores in six counties will join the Munch food-rescue platform on January 29, 2024, followed by six more counties on February 12. By mid-February, every PENNY shopper will be able to purchase vegetable and fruit packages as well as mixed meal packages at discounts of at least 50 percent. By purchasing these packages, shoppers can not only save significant amounts of money but also take action against food waste.

"We are proud that in less than a year we can make PENNY and Munch's cooperation available nationwide. Fortunately, the food-rescue service is becoming increasingly popular among our shoppers, so we are confident that it will have similarly great success in all counties." – said Eszter Kazatsay, PENNY's communications manager in Hungary, about the expansion of the partnership.

PENNY's colleagues and area managers threw themselves into the food-rescue effort with tremendous enthusiasm, for which we, and the food rescuers using Munch, are grateful. Moreover, food rescue has become part of the daily routine among shoppers: 75% of users complete their entire shopping at the given store alongside their Munch purchase. The success of our cooperation with PENNY also proves that food rescue is a particularly effective tool for reducing surplus even in smaller towns, which will now be possible throughout the country starting in February. – said Kirill Perepelica, co-founder of Munch.

How Munch works at PENNY stores

Interested customers can purchase a so-called "surprise package" through the Munch app, which they can pick up at their selected PENNY store during a pre-arranged time window. These packages contain products with short shelf lives or that are still completely suitable for consumption but are in non-standard forms or packaging.

About PENNY:

PENNY Market Kft. has been operating in Hungary since 1996. The retail chain currently operates 231 stores, 3 logistics centers, and employs nearly 5,000 employees. The company's mission is to offer its customers the freshest products with the best value for money across the country, including high-quality private label and Hungarian Product branded items. PENNY places particular emphasis on maintaining close trade relationships with Hungarian suppliers. Through new investments and expansion, it continuously supports the development of the domestic economy. Since its inception, the retail chain has been committed to environmental and social responsibility. In this regard, it continuously cooperates with non-profit organizations whose primary goal is to help and support Hungarian people and families.

About Munch:

Munch was founded in 2020 by 4 young people who use modern technology to fight food waste. Munch is a platform through which restaurants, bakeries, shops, and hotels sell unsold but high-quality food at discounted prices. With Munch, everyone can easily become part of a food-rescue community while eating well – at great prices! Munch has won the "Sustainable Business of the Year Award" and the "Food Waste Prevention Award" at OMÉK, Hungary's largest food industry trade fair. In November 2022, the Czech-founded Nesnězeno app merged into the company, so with both applications, more than 1 million app users can now rescue food in Hungary, the Czech Republic, and Slovakia. Expansion has not stopped, as Munch will soon be available in Romania as well.

Contact and creative materials

Creative materials related to this press release are available at this link.
Contact:
Belayane Najoua
Global PR & CRM Manager
+36/30 5394383
nazsi@munch.hu